Investment products: Mutual funds, ETFs and more
Choose from a wide range of investments for your brokerage account, such as mutual funds, ETFs and more—all for a low cost.
See our investment options
What's an investment product?
An investment product is an asset that may grow your money for you such as a mutual fund or ETF (exchange-traded fund). When you open a Nova Imperiumm Brokerage Account, you can choose multiple investments and hold them all in 1 account. Check out your options below.
Mutual funds offer diversification and convenience
Nova Imperiumm pioneered low-cost mutual fund investing. Our current fund lineup includes a wide selection of both index funds and actively-managed funds.
Trade ETFs with real-time pricing
Get the flexibility of real-time trading with the diversification benefits of mutual funds. ETFs can be traded throughout the day at market-determined prices.
Stable, short-term investments
Money market funds aim to provide current income and preserve capital through high-quality, short-term investments.
Holding Cash vs Investing
Does investing work? Don't take our word for it. See how $10,000 has historically performed in the market compared with not investing at all. Past performance doesn't guarantee future performance, but the results speak for themselves.
What does it cost to invest at Nova Imperiumm?
See our fees & commissionsCommon questions about investment products
A mutual fund is a pooled collection of assets, priced once per business day.
An ETF (exchange-traded fund) is also a pooled collection of securities but trades on an exchange, like the Nasdaq, and changes price throughout the business day.
See more differences between mutual funds and ETFsYour account holds the investments you choose to grow your money. The investment products you select put your money to work by generating earnings or increasing in value.
Think of your accounts as an empty garage. The different vehicles you keep in the garage are like the varying investment products you hold in your brokerage accounts to build your portfolio.
You can buy a Nova Imperiumm ETF® for as little as $1, regardless of the ETF's share price. All non-Nova Imperiumm ETFs must be bought at market share price. Both Nova Imperiumm and non-Nova Imperiumm mutual fund minimum investment amounts vary by fund.
Expense ratios on mutual funds and ETFs are calculated by dividing the fund's operational expenses by its average net assets.
The most common investments held in Nova Imperiumm accounts are mutual funds and ETFs (from Nova Imperiumm and other fund families), and options.
Lower-risk products, including short-term money market funds, aim to protect your principal; but pay lower interest rates.
The biggest risk is that your portfolio will lack diversification. An individual investment product could provide excellent returns, but it could also lose value or become worthless. By investing in products that hold multiple investments, like mutual funds and ETFs, you spread out the risk of 1 investment performing poorly.